For Arc’Teryx, leader in technical clothing for alpine mountaineering, we designed and developed a new ‘shop in shop’ concept, creating fully customizable exhibit area that reproduces the mountain heights with vertical metal industrial slabs. The metal special finishing process was developped along De Castelli.
The display wall is designed as a modular system with a special invisible anchoring structure. It provides complete, fast and easy custom adjustements possibilities. It’s easy in this way to improve the display set up day by day.
Credits: A project for Arc’Teryx Ltd. Design by Tipic with Cibicworkshop. Photo by Alberto Parise.